1. Information we collect

We may collect information you provide when you contact us, request a quote, complete a booking form, send a WhatsApp message, email us, call us, or make a payment.

This may include:

• Your name, email address, phone number, WhatsApp number, and country of residence
• Travel dates, number of travellers, room preferences, dietary needs, and itinerary interests
• Passport details or identification information when required for permits, flights, hotels, park entry, or government requirements
• Medical or fitness information you choose to share for Kilimanjaro, Mount Meru, or other safety-related planning
• Payment confirmation details, invoice records, and booking history
• Website usage information, such as pages visited, enquiry forms submitted, and general device/browser information

2. How we use your information

We use your information to:

• Respond to enquiries and prepare travel proposals
• Confirm safaris, climbs, hotels, lodges, camps, guides, vehicles, permits, and transfers
• Process payments and issue booking records
• Provide safe and well-organised travel services
• Share important trip updates before and during travel
• Improve our website, marketing, customer service, and itineraries
• Meet legal, accounting, tax, safety, and supplier requirements

3. Sharing information with travel suppliers

To operate your trip, we may share necessary information with trusted suppliers such as hotels, lodges, camps, park authorities, mountain crew, airlines, ferry operators, transfer providers, payment processors, and government or permit offices where required.

We only share information needed to deliver your booked services.

4. Payments and financial information

We do not ask you to send full card numbers through ordinary email or WhatsApp. If card payment is available, it should be handled through a secure payment provider.

We may keep invoice records, payment confirmations, receipts, and transaction references for business, accounting, and legal purposes.

5. Cookies, analytics, and advertising tools

Our website may use cookies, analytics, Google Tag Manager, Google Ads tracking, Meta Pixel, or similar tools to understand website activity, improve the visitor experience, measure enquiries, and show relevant advertising.

You can control or disable cookies through your browser settings. Some website features may not work properly if cookies are disabled.

6. WhatsApp, email, and communication

When you contact us through WhatsApp, email, phone, social media, or website forms, we may use the same contact method to reply, follow up on your enquiry, send trip information, or support your booking.

You may ask us to stop marketing messages at any time.

7. How long we keep information

We keep personal information only as long as needed for booking, customer support, accounting, legal, safety, and business record purposes. Some information may be kept longer where required by law, tax rules, supplier disputes, or insurance needs.

8. Protecting your information

We take reasonable steps to protect your personal information from unauthorised access, loss, misuse, or disclosure. However, no online communication or storage method is completely risk-free.

Please avoid sending sensitive payment details through insecure channels.

9. Your rights

You may contact us to request access to your personal information, correction of inaccurate details, deletion where legally possible, or removal from marketing communication.

Some information may need to be kept where required for legal, accounting, booking, safety, or dispute-resolution reasons.

10. Children’s information

We may collect limited information about children travelling with parents or guardians when needed for accommodation, park entry, permits, flights, or safety planning. A parent or guardian should provide this information.

11. Third-party links

Our website may link to third-party websites such as lodges, parks, airlines, review platforms, payment providers, or social media platforms. We are not responsible for the privacy practices of those third-party websites.

12. Contact us

For privacy questions or data requests, contact Serengeti Wild Tours through the official contact details on our website.

WhatsApp/Phone: +255 656 564 933

Email: [Add your official business email here]